An immaculate shop that's dressed to impress, just like its owner...
For one eFlorist user, Paski at Fiori in Peterborough, the introduction of the new eFlorist system means that he can now record all his customers’ details in one central place. This means that he can see exactly what a customer has ordered previously – extremely useful when a customer wants to order the same bouquet they ordered three months ago!
But more importantly Paski realises that compiling a database of all his customers means that when a customer returns to his shop he does not have to type in all their details again – impressing the customer and making it easier to create an order.
An astute business man, Paski recognises that his customer data is a valuable asset. If he should want to sell his business in the future he knows that an impressive customer base will prove that his business is successful and busy. Also, think how impressed the bank manager will be!
Not shy to voice his concerns, Paski is impressed with eFlorist. More importantly he can see how eFlorist can be developed to help his business in the future. With 800 customers already logged on eFlorist, Paski wants to be able to send fliers and brochures to promote his business.
eFlorist will soon be showing you how to do this. With a range of professionally designed brochures and fliers that you can personalise we will guide through the process – from showing you how to select which customers you want to mail shot to actually producing the marketing material for you. The choice will be yours. And that’s what eFlorist is all about.
So what are you waiting for? Try collecting all your customer’s details for those who place orders for Valentine's – customer collections, local deliveries and UK orders. Just think how impressed they will be when you send them an email or mail shot reminder later in the year, perhaps with a special offer for ordering early!
